Join our Digital Marketing Training featuring Generative AI,with new training batches Starting Every Week.
Join our Digital Marketing Training featuring Generative AI,with new training batches Starting Every Week.
Agency-based. Practical. Career-focused.
Learn how to plan, build, track and optimise complete digital marketing campaigns—not only how to use individual tools.
✓ No prior experience needed ✓ Weekday and weekend options ✓ Beginner-friendly
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Learn from experts with 12+ years in our digital marketing course at What Adverts.
Gain real-world digital marketing experience at What Adverts’ agency-based training.
Our commitment to your success extends beyond the classroom, with a promise of 100% job assistance.
THE REAL LEARNING GAP
This course connects strategy, execution, tracking and reporting. Every major topic leads to something you plan, build, analyse or present.
Research demand, analyse competitors and create an SEO plan that connects technical, on-page and off-page work.
Structure Google and Meta campaigns with clear goals, audiences, creatives, budgets and conversion tracking.
Use GA4, GTM and platform reports to explain performance and decide what to optimise next.
Turn tasks into portfolio samples you can explain in interviews, client meetings or business decisions.
WHAT MAKES THIS COURSE ADVANCED
The course starts with strong foundations and progresses into campaign execution, tracking, AI-assisted work and career application.
Understand the customer, offer, funnel and goal before selecting channels or launching campaigns.
Practise inside websites, ad platforms, analytics tools and content workflows with trainer guidance.
Use AI for research, ideas, copy, creative planning, reporting and faster execution—not as a separate theory topic.
Learn briefs, checklists, campaign setup, reporting and client communication used in day-to-day agency work.
Ask questions in real time, receive feedback and understand why a task should be improved.
Build a portfolio, improve your resume and LinkedIn profile, practise interviews and understand relevant roles.
COMPLETE CURRICULUM
The public page gives enough detail to evaluate the course. The downloadable syllabus can contain the lesson-by-lesson schedule.
Topics: Marketing fundamentals, customer journey, target audience, positioning, offers, funnels, channel selection, competitor research and campaign planning.
Practical work: Create an audience profile and a simple digital marketing plan for a real or sample business.
Topics: Domains, hosting, CMS basics, WordPress pages, user experience, conversion-focused page structure, forms, calls to action and basic website checks.
Practical work: Plan or build a campaign landing page and evaluate it for mobile usability and lead generation.
Topics: Keyword research, search intent, on-page SEO, technical SEO, Search Console, internal links, schema basics, local SEO, backlink strategy, competitor gaps and content planning.
Practical work: Complete an SEO audit, keyword map and optimisation plan for selected pages.
Topics: Search, display and video campaign structure; keywords; match types; negative keywords; bidding; budgets; ad copy; assets; landing pages; remarketing; Google Tag Manager; conversion actions and optimisation.
Practical work: Build a campaign structure, write ads and prepare a tracking checklist.
Topics: Facebook and Instagram strategy, Ads Manager, campaign objectives, audiences, pixels, creatives, content calendars, organic growth, reels, platform analytics and WhatsApp lead follow-up.
Practical work: Create a Meta campaign plan, audience structure and 30-day content calendar.
Topics: Content strategy, SEO blogs, copywriting, brand voice, landing-page copy, email campaigns, segmentation, basic automation, lead nurturing, affiliate fundamentals and ethical promotion.
Practical work: Produce a content brief, ad copy set and basic follow-up sequence.
Topics: Prompting for research, ideation, copy, images, presentations, videos, competitor analysis, campaign planning, data explanation and workflow improvement using tools such as ChatGPT, Gemini and Claude.
Practical work: Build repeatable prompts and compare AI output against a marketing brief, brand voice and performance goal.
Topics: GA4 reports, campaign metrics, dashboards, optimisation decisions, client reporting, proposal writing, pricing basics, communication, portfolio building, resume, LinkedIn and interview preparation.
Practical work: Present a performance report and prepare a portfolio or client proposal.
PLATFORMS AND TOOLS
Tool names change. The lasting skill is knowing when to use them, how to verify the output and how to connect work to a business goal.
PRACTICAL WORK AND PORTFOLIO
Learners practise tasks that reflect common agency, in-house and freelance requirements.
Review a website, identify priority issues and map keywords to relevant pages.
Create a conversion-focused structure with an offer, proof, form and clear calls to action.
Prepare campaign structure, keywords, ad copy, negative keywords and conversion requirements.
Define audiences, campaign objectives, creatives and a practical social content calendar.
Understand GA4, GTM, events and the steps required to measure meaningful actions.
Turn campaign data into clear findings, optimisation actions and a client-ready update.
Important: Live-project access can vary by project, platform and client permission. The course still ensures guided practical tasks and portfolio-ready outputs.
THE WHAT ADVERTS DIFFERENCE
COURSE MODES AND FEES
All formats are instructor-led. Ask about the next weekday or weekend batch during your free counselling call.
CLASSROOM
₹25,000
3 months · 3 days per week
LIVE ONLINE
₹20,000
3 months · 3 days per week
CAREER PROGRAM
₹40,000
6 months total
Fees shown are the current course prices shared by What Adverts. Confirm the applicable payment schedule and next batch before enrolling.
WHO SHOULD JOIN
The trainer can help you focus your assignments according to the outcome you want.
Start from the fundamentals, build practical work and prepare for digital marketing interviews.
Goal: Become ready for entry-level marketing roles.
Add measurable digital skills, understand paid and organic channels and contribute more confidently.
Goal: Upgrade skills or move into marketing.
Learn how to deliver common client requirements, build a portfolio and communicate your work.
Goal: Start or strengthen freelance services.
Understand how to plan campaigns, evaluate agencies and make better marketing decisions.
Goal: Grow your own business more effectively.
Add SEO, ads, analytics and conversion thinking to your website and creative services.
Goal: Offer more complete digital solutions.
Connect offline marketing experience with platforms, tracking, automation and AI-assisted execution.
Goal: Modernise your marketing skill set.
CAREER AND FREELANCING SUPPORT
The goal is to help you present your skills clearly and prepare for suitable opportunities. Your effort, portfolio, communication and interview performance remain important.
AB
YOUR TRAINER
Training is connected to ongoing agency work across SEO, paid campaigns, analytics, content and client strategy. This helps explain not just which button to click, but how the work fits a real business requirement.
LEARNER EXPERIENCES
These summaries are based on learner reviews already published on the What Adverts website.
ATTEND IN AHMEDABAD OR ONLINE
What Adverts
C-1012, Rajyash Rise,
near Vishala Circle, South Vasna,
Ahmedabad, Gujarat.
Classroom visits and demo lectures should be scheduled in advance so the team can confirm the appropriate batch.
FREQUENTLY ASKED QUESTIONS
Book a free demo and get the complete syllabus, fees and next batch details.
